PLV MEDIA
HEAD SOCIAL MEDIA MANAGER
TWO YEARS EXPERIENCE
As someone who uses social media on the regular, currency is very important. Being a social media manager I set extreme expectations for myself to post content that is relevant, current, and engaging.
PROMOTION
Graphics created by PLV Media Graphics team.
BY THE NUMBERS
There was a point where PLV Media's social media presence was non-existent. However, with the mentorship and guidance from some of my older student peers, I was able to get our social media back on its feet and running.
Instagram account outreach in one week; Jan. 3-Jan. 9, 2024 (1 reel posted, 1 story posted)
Overall follower growth since October 12th, 2023-Jan. 10th, 2024
TOP 3 MOST VIEWED REELS
(October 2023-Present)
MORE OPPORTUNITIES
Last spring, I was given the job of assistant managing social media for the boy's golf team. I had a chance to make graphics and post scores from tournaments. I hope I have the chance to work with them again and hopefully manage another spring sports team before I graduate.
Graphics created by Addison Schmid
AUDIENCE ENGAGEMENT
MEDIA DAY
The majority of my class time is spent editing athletic team media packages for Monarch & Titan varsity athletics. These packages include a senior video, a personalized GIF, and a headshot. My job as the head producer is to contact coaches and plan an ideal date, interact with the players and coaches, and oversee the editing process. Athletes have the opportunity to get creative, let loose, and have fun!
STRIKE A POSE!
These 3-5-second videos have several uses, including for the video board, or for a team's social media. As there are between 50-100 GIFs across teams from two schools that are filmed and edited per sports season, I am very used to completing these projects on strict time crunches and promptly.
THE POWER OF INSTAGRAM STORIES
Between the three platforms that PLV Media presents itself on, Instagram attracts the most viewers. I find Instagram stories to be so valuable in sharing information that is quick to read, accessible, and helps to maintain relevancy, as it is a quick 24-hour post.
BEHIND THE SCENES
Behind the scenes posts create a unique perspective on athletics, and highlights the raw, humorous, and most enjoyable moments that the athletes have. It is a priority for me to capture these moments at every media day session.
PRE GAME/UPDATES
COLLABORATIONS/PROMOTIONS